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| Clyde's
Tech Tips Volume 11 / Issue 1 |
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Call us today at 408.732.8500 |
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Change Your Password, Top 10 Videos of 2010,
Internet Marketing Made Fun
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Yes, it really is time 2 Change Your Password and it's time to have fun watching some cool selected videos we have for your viewing pleasure. The Verizon iPhone will be ready for order on February 3rd for current Verizon customers and February 10th for new Verizon customers. And YES we will have classes! Lastly, check out our upcoming Webinars and our new Custom iPad service. Coming Soon: Android Phone Workshop (in person)! Remember Platinum & Gold ITM Computing Service Contract Members get all Webinars for Free!
Happy Computing!

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Passwords – You really need 2 change yours! |
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First off, let me just say this: Yes, passwords are important. Many of us tell ourselves that they are just formalities, or
that you don’t store information online or on a hard drive, but the facts are this: Someone, somewhere, "keeps your
record on file." I’m not saying we should all have less faith in our neighbors, but someone is keeping close tabs on
you, and there is no harm in protecting yourself. So change your pasword. It is the simplest and least expensive
identity and privacy protection you can get.
So, now that that diatribe is out of the way, let’s be frank about the actual password. In short, make it a good one.
Yup, having your child’s and/or pet’s name as your password, not such a good idea. And don’t even try to keep inquiring
minds away with "love" or "god."

Here’s 2 free password checkers:
Microsoft Password Checker
Password Strength Checker
Even big media conglomerates are susceptible to password cracking! The latest brick to crack under pressure?
Gmail Vulnerability to Password Cracking
And having the same one for all things (computer admin, email, social media, shared accounts, billing and bank services) is not practical or fruitful.
One solution: Password Managers to help keep the login info within reach.
Our 3 Preferred Password Managers: Roboform, 1Password, and LastPass.
http://www.itmpartners.com/
Want to generate your own passwords, but can’t think of easy way to do it?
A few good choices
Strong Password Generator
Password Generator (like this one – you can save a copy of page on your desktop – so it doesn’t access internet when setting passwords
New article on Changing Passwords, Setting new passwords
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| Technology Coach/Conceirge
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Personalized iPad Set-up

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We will customize your Apple iPad to fit the way you do business.
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Our support staff will update your firmware.
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Set up e-mail and wifi connections.
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Download necessary applications, as well as upload a personalized listing presentation.
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Training on how to use your iPad as well as integrate it into your daily routine.
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Train you how to make folders for you apps
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Show you the hottest iPad games
$199 per iPad, plus cost of necessary apps.
Call us to make an appointment. Monday - Friday Clyde Lerner, In The Moment Computing
Office: 408.732.8500
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Gmail and Google Docs/Spreadsheets Webinar |
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We have 2 new and exciting webinars for you in February. The first is all about Gmail and Google Contacts, the second one is about Google Docs and Google Calendar. As always, ALL webinars are "no charge" to current ITM Gold and Platinum Service Contract members.

Gmail & Google Contacts, the Webinar:
Tuesday, February 01, 2011 from 10:30 AM - 12:30 PM (PT)
Learn the true power of Gmail so you can make email pleasurable again. Did you know that all of your Gmail and contacts will show up on any smart phone and on any computer? Besides learning the ins and outs of this great application, you’ll have time to get all of your questions answered - even the ones you didn’t know you had!

Google Docs & Calendar, the "must see," webinar:
Thursday, February 03, 2011 from 10:30 AM - 12:30 PM (PT)
Learn about Google’s fully functional calendar which can be synchronized to any smart phone or any computer, as well as shared with family or business associates. In addition, you’ll see the power of Google Docs (Including Google Presentation, Google Form (Survey), Spreadsheet) and discover how to manage both on the Cloud.
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Free Internet Marketing Help You Will Actually Use and Enjoy |
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So you made a Facebook page for your business. Good start. How many leads have you received from the Facebook page? Figuring that out can be more difficult than setting up a Facebook page. Now that so many businesses have a page, it’s even more difficult for your unique imprint stand out there. But it is a good start. Really. It shows you understand how crucial the social media scene is for optimizing your business. If you’re still not convinced that social media is as crucial as everone claims, you must watch this video: Social Media Revolution.
Good marketing shouldn’t be as hard to evaluate. You pay someone some money, they help generate business, then (hopefully) they give you report, where you see your investment pay off on a spread sheet. Hm. How is that working out for you?
There are so many options for social media. Which platform to choose from? Facebook – good. Twitter – good. Blogosphere – good. MySpace - has its uses for lots of things and is not the “Internet’s abandoned step-child” that everyone claims it is. (You saw the video, right?) Yelp, E-pinions, Angie’s List - all good. That’s a lot of platforms, all unique and their own. So, which one are you going to go with?
Wish it were as easy as choosing one, but you need all of them. ALL of them. And even though signing in and updating your status is simple, managing ALL those possible lead generators is not as simple. If you put one person in charge of it all, which some companies do with an intern or midmanagement employee, you risk the inefficiency of distraction, or worse, an inaccurate portrayal of your company’s mission or presence (i.e. bad PR). What you really need is to “get found.” Show up in absorbing blogs and threads. Seem more important to search-engines. Is your content valuable? Are you gaining clients with your social media or wasting time?

Hubspot, a great Social Media Marketing Organization, sorts all of this out for you with the easiest to follow format possible: free webinars.
If you’re on Facebook, you can like Hubspot for all kinds of other free help: tips, blogs, videos and links galore! (That in itself will help you feel like your time on FB is well spent!)
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If you've read this far, click my picture below!

Clyde, before blonde.
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Be In The Moment - it's the only moment of the moment.
If forwarding, please forward entire e-mail, not just any portion therein. To see past issues of This and That Computer Tips newsletter, please visit our site. |
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Clyde Lerner, In The Moment Computing Tel: 408.732.8500 Web: www.ITMComputing.com
©2011 In The Moment (ITM) Computing. All rights reserved.
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